Why now is the time and a 2011 update!

With the combined team of G Group Developments and Sothebys International Realty Canada, we aimed to bring a new approach to marketing real estate in 2011. At our current project, Southwind at Sarsons in the Lower Mission, 2011 represented a good opportunity to wrap up the second phase of this condo and townhome project. And what a year it has been!

We wanted what every project wanted – catchy headlines, sharp advertising, a great sales crew and an abundance of new homeowners. We wanted to achieve these objectives, but did not want to replicate the overused advertising style from back in the pre-2008 real estate boom. We did not want flashy smiles of people playing in a park; we wanted to “sell the truth”. This means just what it sounds like; tell the world why we are offering what we are offering, and why it is in their interest to be part of this community. In our case, we wanted to sell the balance of the homes built back in the boom in order to progress onto our next projects.

The approach has worked. Since April, we have helped 19 couples find a good new fit for a home. With nearly one new homeowner each week, these savvy buyers took advantage of the benefits that Southwind could offer them.

Those benefits are numerous. For one, interest rates continue to be at all time lows. Pricing for new homes is the best it’s been in nearly half a decade, but the quality of construction and finishes are still premium. These advantages combined with the onsite amenities and the great location makes Southwind at Sarsons a quality community. Walking distance to the beach, groceries and shops without a long or congested commute downtown, and no neighboring highways, Southwind’s location benefits everyone.

This may lead you to think that the homes remaining may be priced too high, or are the least favorable. This isn’t the case. We have several variations of 2 bedroom plus den homes remaining, one last townhome and a few vaulted penthouses left. The size of our remaining homes range from 1245 to over 2200 square feet, fitting the needs of all family types.

We’re grateful for all of these great new homeowners in 2010 and 2011, and they can’t be wrong. If you have considered downsizing without moving to an urban or highway oriented location, you need to come visit Southwind. If you have ever thought that taking advantage of this market to downsize represents a once in a lifetime opportunity – you’re right – and you need to come visit Southwind.

Let us help you find the best fit for your next home at Southwind. We are open 7 days a week, 11:00 am through 5:00 pm and are happy to take appointments that fit your schedule. Conveniently located at 4388 Lakeshore Road, in the Lower Mission. Call us at 250.764.4444, visit our website at or drop by. We’re excited to meet you!

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